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Is Orlando The Number One Tourist Destination

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By Damon Duvall
Fri, Sep 29, 2023 at 12:40PM

Is Orlando The Number One Tourist Destination In The World?

Yes Orlando is the number one tourist destination in America. America's most visited destination had over 74 million annual visitors in 2022 and that number will over time increase even more. As Orlando dominates Central Florida's tourism community much of that money modernizes the surrounding cities.

Orlando Florida

This Destination's Continuous Evolution & International Markets

Believe it or not over the past few years thousands of new resort homes have been built in new resort communities in Kissimmee, Davenport and yes, Orlando Florida. Each of these resorts have their own new international brand launch and subsequent international marketing campaign. All the while the city of Orlando's tourism industry and brand grow and grow. Domestic visitors from the US and domestic leisure visitation from Central Florida residents also remains a large portion of the market.

Early On Visitor Spending Helped Orlando Maintain Strategic Sales And Marketing Initiatives

Orlando, The City Beautiful is a separate brand. The downtown Orlando area, lakes and golf courses in the metropolitan area and of course our beautiful weather make just the city an attractive destination for visitors and new residents. Improvements like the new high speed railway system and the modern Orlando International Airport often seal the deal.

International Business Visitation & Being The Theme Park Capitol

74 million visitors visit Orlando each year. Many of those visitors are International Businessmen who are coming to corporate events or corporate retreats in the area. This is a growing niche and very competitive. However, most places do not have the reputation of being the theme park capital of the world. To many in America who visit Orlando this is just the norm. However that reputation is a strong international brand. Expect Orlando's tourism industry to be strong for along time to come. These are just a few of the many things that make Orlando the number one tourist destination.


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